Ganni - Passagenviertel

About Ganni:

We don’t call ourselves a sustainable brand because fashion is at the centre of innovation and consumption, which is completely contrary to the concept of sustainable development. That is the honest truth.

Instead, we focus on being the most responsible version of ourselves. We are not perfect, but we strive to make better choices every day and minimise social and environmental impacts across our business. GANNI takes a holistic approach to responsible branding. What matters is the cumulative impact of all the big and small decisions you make every day. We use a results-oriented and evidence-based approach to drive change.